Editorial guidelines
How we publish, review and correct
What we look for in an article, how contributions are reviewed, and how to tell us when we get something wrong.
What we publish
Articles that give a reader something they can act on: a framework, a decision, a method, a mistake worth avoiding. We prefer specifics to generalities, and a piece that explains how something was done to a piece that explains that it should be.
Review
Every submission is read by an editor before it runs. We check that claims are supported, that figures and quotes are traceable to a named source, and that the argument holds together. Editing is collaborative — we come back with questions rather than silently rewriting.
Contributor requirements
Write from experience or from evidence. Disclose any commercial interest in a company, product or service you write about, so the editor and the reader both know where you stand. Submit original work you hold the rights to, and cite anything you did not write yourself.
Corrections
A factual error is corrected in place, dated, describing what was wrong and what it now says. If you find one, send the URL and the passage in question and an editor will answer.
Use of automated tools
Articles are written and edited by people. Automated systems are used for two clearly bounded jobs: producing the summary that opens a published article, and generating its spoken audio edition. Neither writes the piece, and both are reviewed before it goes live.
Advertising enquiries
Commercial questions — sponsorship, placements, partnerships — go to the commercial team through the partnerships form, not through the editorial inbox.
Get in touch
- Pitch an article
- Send an outline and a short bio
- Corrections
- Include the URL and quote the passage.
- info@businessbun.com